One of the best-known facts about SEO is that if your website is on the second page of Google for a particular keyword, you won’t get much organic traffic. That’s because over 90% of organic search traffic goes to the first few search results after the advertisements. Unfortunately, staying on the first page of Google…
For many years now, people have been hesitant to use AI content marketing. Many think that AI content generation and other automation tasks are “cheating,” and common interpretations of Google’s content standards hold that Google has somehow “banned” AI. But times have changed. In terms of writing, not only do Jasper and ChatGPT produce much…
Despite its being an older update, Google Panda gets a lot of discussion in SEO circles. This is unsurprising when you consider that most major algorithm changes attract the attention of seasoned professionals. However, even major updates can sometimes produce relatively mild effects, especially on high-quality websites. Panda is not one of those “minor” updates….
As a site owner, you work hard to ensure that your website performs well on search engines. After all, slipping from the first page of Google to the second will cost you a huge amount of organic traffic. Whether you are an e-commerce seller or work in a different industry, having little organic traffic from…
Did you know that 84% of Internet consumers find online reviewers as trustworthy as a friend when it comes to product advice? If you are an e-commerce brand or you depend heavily on e-commerce to sell your products, this fact should be of concern. After all, in the age of Yelp and Google Reviews, one…
A decade ago, it was relatively common to go online, type something into Google, and get some fairly random results. It was also possible to completely miss relevant material because you didn’t accurately determine what version of keywords an article was using. Both of these scenarios could easily result in frustration or a multi-hour treasure…
Have you ever run a Google search and received many results which are irrelevant or don’t match your search intent? If so, you were probably very happy when the Google Bert update was released. At the time, Google said that this update, released in October 2019, would affect about 10% of Google searches. This estimation…
Did you know that Google processes some 8.5 billion searches per day? That’s more than one search for every person on this planet! In fact, a survey by Moz found that the average respondent consults Google 3.5 times per day. Most of us love Google for one main reason — because it consistently serves up…
Right now, AI developers are talking a lot about how much money you can save with AI content marketing. After all, these AI writing tools appear to be faster and require less human input than traditional writing by hand. However, there are several factors to consider as you decide the type of relationship your business…
For the last several years, American businesses have dealt with a lot of turmoil. From lockdowns and reopening to labor shortages and job hopping, many companies must do more with less. In this context, many business owners have started to consider using AI content generation for their marketing departments. Right now, one of the most…