We’ve all had to adapt to COVID. Many businesses have taken a substantial hit, and as they plan ahead, they are looking for ways to increase their customer base to pre-COVID numbers and beyond.
Have you ever heard of the marketing funnel? In this marketing model, customers are forced down a funnel-shaped diagram until they “convert” or are won over to your product or service.
Many industries took a hit in 2020, but the New Year represents a new start. As the world has been operating virtually for most of the past year, new content marketing strategies have gained ground, and they are projected to become even more important in 2021.
A content marketing strategy entails creating (and sending ) content, whether digital or physical, out to an audience. The goal being is to engage with your audience, and build trust & appreciation.
Pillar pages are the next major innovation in SEO. It is changing the way we interpret, read, and discover content. Just as importantly, it is changing exactly how Google prioritizes content, forcing everyone in digital marketing to change their approach or risk moving back out with the tide.
There are a few content marketing strategies which are necessities when it comes to running a business successfully. So with care, we’ve curated 7 of the most powerful content marketing strategies that will hit the nail right on the head.
Despite innumerable changes in digital marketing in the last few years, the press release is still a powerful tool. It is one of the best ways to create a sophisticated, clear, and professional voice in a marketplace.
You may be the best in the business, but without visibility, most will never know what they’re missing. Today, many prospective clients will begin their search online. Who they ultimately decide to employ may depend on the results of a simple Google search.
A quick Google search is often all it takes to make healthcare decisions. Patients will see names, contact info, and reviews and use this information to decide which healthcare provider they wish to visit.
The real estate market is rapidly changing, and you may be wondering how to keep up. Digital marketing is rapidly transforming the industry, influencing how realtors and clients connect and how business is conducted.
Like much about Phoenix, its current real estate market is sizzling hot. In many regions across the country, COVID-19 has given the real estate market a major setback, but in Phoenix, experts are certain slumps are only temporary.
Digital marketing is imperative to the growth and management of insurance companies. It is the best way to increase knowledge of your services and build trust among clientele.