5 Benefits of Automating Chat Conversations for Your Website

5 Benefits of Automating Chat Conversations for Your Website

Automating chat conversations is a relatively new phenomenon. “You’re going to put a robot on my website?” Years ago, this is what business owners thought when we mentioned the idea of automated chat conversations on their websites. The timing was still a little early and the technology wasn’t quite as advanced yet. There are many…

6 Excellent and Inspiring Infopreneur Website Examples

6 Excellent and Inspiring Infopreneur Website Examples

In the mid-1980s, Harold F. Weitzen coined and trademarked the term “infopreneur.” According to the Cambridge Dictionary, “An infopreneur is an entrepreneur who makes money by collecting, organizing and selling information mainly in a niche market.”  Weitzen realized that as society became increasingly complex, certain information became increasingly valuable. Particularly to entrepreneurs, who were able to pay for…

Pros and Cons of WriterArmy Versus Content Platforms

Pros and Cons of WriterArmy Versus Content Platforms

Content marketing is a critical part of any business’s overall marketing strategy. In fact, a whopping 97% of marketers say that content was important to their marketing strategies in 2021. But content marketing doesn’t happen overnight.  If you’re looking to expand your content strategy or simply need help getting content out there, you might think…

Email Marketing for SaaS Companies: 5 Top Content Writing Tips to Get Conversions

Email Marketing for SaaS Companies: 5 Top Content Writing Tips to Get Conversions

When you’re aiming to get conversions and spread the word about your company, you might be focused on consistent blogging or engaging social media posts. These strategies are crucial to your digital marketing efforts, but you may be missing one crucial opportunity: email marketing. Email marketing for SaaS companies can be highly effective, but only…

eBook Writing Services Can Help You Reach These 5 Goals

eBook Writing Services Can Help You Reach These 5 Goals

Your content marketing strategy probably already involves content like social media posts, blogs, and emails. But many small businesses are intimidated by long-form content. However, the benefits are more than worth the time and effort you’ll be investing.   Long-form content has been shown to perform better for organic search, offer more room for backlinks, and…

LinkedIn Polls: 20 Strategic Questions You Should Ask Your Audience

LinkedIn Polls: 20 Strategic Questions You Should Ask Your Audience

People love voicing their opinions on everything from restaurant choices to politics. So prompting audiences with strategic LinkedIn polls is an easy way to increase your brand’s engagement. By posting polls on LinkedIn, not only can you gain valuable insight into the minds of your customers, but you can also get higher exposure and brand…