Making your law firm stand out is one of the most important keys to success in your industry. The legal field is an extremely saturated one, so you have to prove to your potential clients why your firm is the one for the job. One of the best ways to do that is through an…
Content marketing is a huge aspect of overall digital marketing, and it’s not going away anytime soon. 70% of marketers say they’re currently making an active investment in content marketing. To really make the most of your strategy, though, you need a team of talented writers who can present your company and its offerings in…
When you think of content marketing, you probably start to think about blog posts, email funnels, or social media posts. However, there is one piece of content marketing that is critically underrated: the press release. Most people believe that the press release is only used in order to address a crisis, but it can also…
Why might you hire WriterArmy if you own a marketing agency? Writing all your own content yourself might not be on your “to do” list. Maybe you don’t have the time to tackle it all, maybe you don’t have the proper skills to create inventive and engaging content, or maybe you simply don’t like to…
There’s a lot of thought that goes into crafting a competitive content marketing strategy. Not only do you have to create the content itself, but you need to come up with a content creation calendar, determine the best SEO keywords to target, and keep track of how well your content is performing. One of the…
Content writing can be tricky, but when you throw writer’s block into the mix, it can seem downright impossible. If you find yourself struggling to get content down on the page, you’re not alone. Nearly every writer falls into writer’s block at one point or another, whether they’re writing about their business or creating a…
Content marketing is a huge umbrella, and it might seem straightforward. You create content and get leads, right? It’s not always that simple. One major mistake that many businesses make in their content marketing strategy is trying to appeal to everyone. Your products and services aren’t targeted at everyone, so why should your content be?…
Content marketing can be tricky for beginners, but it can also be one of the most effective ways to bring new audiences to your business, increase engagement with potential customers, and prove yourself as an authority in your field. Being able to connect and engage with others isn’t easy, but it’s also why writing can…
Social media is a valuable content marketing tool no matter what industry you’re in, but it’s not just as simple as posting whenever you feel like it. For your social media strategy to be truly effective, you’ll want to plan out exactly when to post so you have the best chance of reaching your target…
Having incredible content means nothing if it’s not getting seen, and these days, just posting your content on your website isn’t enough to get the job done. Luckily, there are tons of amazing content publishing channels out there that can help you spread the word about your company. Here are some outlets you definitely shouldn’t…