Content agencies are in high demand today with businesses all over the world needing quality blogs, articles, webpage content, emails, newsletters, and so much more available to generate solid leads and drive traffic.
Three of the biggest names in content marketing right now include WriterArmy, Compose.ly, and Scribly. Each service comes with many excellent benefits and a few disadvantages that you may want to consider before choosing the one that works best for your needs. From writer quality to turnaround time, SEO keyword research, writer management, and ease of use, these services’ pros are numerous, but their cons can be critical in affecting your decision-making process.
To help you along, let’s investigate each one of these key content agencies to help you make an informed decision as to which one you want to entrust your company’s writing needs, starting with WriterArmy.
WriterArmy is a content creation company specializing in high-quality, SEO-optimized content. We feature premium writing packages, transparent pricing options, and a plethora of other benefits you can take advantage of when fulfilling your content needs. Additionally, all of our content options are scalable to your needs to ensure you maximize your investment with us. Take a look at just a few of our key pros and cons here to see if we’re the right fit for you.
There are many pros to working with WriterArmy’s skilled writing team. From writer management to high-quality content, scalable options, and bulk discounts, let’s dive into just a few of our main benefits.
One of the most difficult, time-consuming jobs you have to take care of as a business owner is managing writers for your blog and article content. Keeping track of payments, hours worked, projects, and anything else that crops up can be incredibly time-consuming. At WriterArmy, our staff manages writers so you don’t have to. All you need to do is sign up for one of our monthly subscriptions, let us know what kind of content you need, and forget about the rest.
High-Quality Customized Content
Our writers are highly educated on a wide range of topics, so no matter what you need content on, we have individuals who can generate high-quality, customized content to meet those needs. This means you never have to worry about grammatical errors, awkward phrasing, or random typos that can detract from your business’s image. Additionally, with our customization option, you’re able to dictate the tone and style of the content you receive to make sure it’s perfectly on-brand with your company’s needs.
All of our content options are completely scalable to your business’s needs. If you’re growing and need to generate and publish more content quickly, we can help you with that. If you’re doing okay with content publishing now and want to dial it back a bit, we can help you scale down as well.
With some content agencies, no matter how many articles or landing pages you request, they still charge you the same flat rate. But with WriterArmy, the more content you purchase from us, the bigger a discount we can give you. We feature excellent bulk deals that get you all of the content you need at a fraction of what our competitors may charge you.
While WriterArmy does feature many great benefits, it is not without its disadvantages.
It Can Be Expensive
WriterArmy’s writers generate top-quality content, and with that level of service, higher costs are also charged to our clients. Our service options may be more costly than our competitors, but whether you enlist our services or theirs will depend on both the level of quality you want and your budget. We’re happy to work with you where we can to ensure top-quality content at a price that works for your business.
Compose.ly is a content agency that was created with content marketers in mind. They specialize in high-quality content for blogs, websites, newsletters, emails, and much more. Their thoroughly-vetted team of writers is trained in the best SEO and top writing techniques to ensure you get your money’s worth.
There are several benefits to working with Compose.ly to fulfill your writing needs. Let’s dive into a few of their most prominent advantages here so you can see just how beneficial they might be.
All of the content created by the writers at Compose.ly is designed to be optimized for search engines. This means that you’re sure to get your pages ranking higher up on Google and other search tools as they include keyword research functions in every article.
Streamlined Set-Up Process
While some writing services require you to jump through several different hoops just to get your account established, Compose.ly streamlines this process to ensure you’re able to set up your account, manage payments, and request revisions on any pieces you commission all in one easy-to-use location.
Highly Vetted Writer Pool
You don’t have to worry about the quality of your work when you commission through Compose.ly because all of their writers are subjected to a rigorous testing and qualification process before they’re permitted to join the writing team. This process not only includes extensive testing of their writing skills but also an interview to ensure quality control is maintained.
While Compose.ly offers clients many benefits, they also feature a few prominent drawbacks that you need to be aware of before you invest in their content, including a lack of bulk discounts and costly service options.
No Bulk Discounts
Where WriterArmy and other writing services provide discounts for bulk content orders, Compose.ly makes no such promise. Instead, they charge full price for all content no matter how many projects are requested.
Can Be Costly
Compared to other content agencies, Compose.ly is one of the most expensive options. Their base price, for example, runs at $74.99 per 500 words and is much higher than rates offered by their competitors.
Requesting Specific Writers is Difficult
If you’re looking for writers with specific skills, or if you want to work with writers you’ve had success with in the past, you may have trouble connecting with them over Compose.ly. Their service options pair you with first-available writers rather than writers you’re used to, so you may struggle to keep the voice of your pieces consistent.
Scribly is a content agency that specializes in a wide range of content and topic types. They’re sticklers about giving you exactly the amount of content you pay for, and they provide a few different pricing options, so you can choose what works for you.
There are quite a few pros to working with Scribly.
Scribly offers a wide range of comprehensive writing services that can assist digital businesses in many different ways. They can provide email copy, landing pages, blog posts, articles, eBooks, white label content, and much more to suit your specific needs.
Social Media Services
Additionally, Scribly provides social media services including content creation and management to help you stay on top of your business’s social demands. Scribly expands upon the offerings of many other content agencies.
If you’re unhappy with the content you receive from Scribly the first time, they offer unlimited revisions so you can have their writers work on your content until it matches your exact needs.
Proofreading and Translating Options
Proofreading services are also offered at Scribly if you have existing content that needs a second pair of eyes on it to check for grammar or style issues. If you need content translated between English, Danish, and French to reach a wider viewership, Scribly has built-in translating services for these languages to ensure you get high-quality content.
While there are several pros to working with Scribly, there are also a few cons you need to consider.
Indefinite Turnaround Times
Scribly is one of the more popular digital writing services available, and because they’re so high in demand, they take in numerous content requests every day. This results in the company not being able to make any promises as to when their clients’ copy will be delivered–especially if you choose one of their more reasonably priced plans.
Images Cost Extra
While many content services provide their clients with content and free sourced images to go with it, Scribly does not. They provide fixed-price packages that do not come with images included, so you have to pay extra to have them include stock images or licensed images with your content.
Cost is Higher
Scribly has relatively high pricing compared to other available content agencies, which may not always work with the budget that you’ve set for your content needs.
The Best of These Content Agencies: WriterArmy
Considering the pros and cons of WriterArmy vs. Content.ly vs. Scribly may seem tough, but at the end of the day, it’s clear that WriterArmy outdoes its competitors in terms of quality, value, and scalability. We are proud to be considered among the country’s top content agencies and are trusted by clients from around the world. Discover the possibilities for your business by contacting us today!