Maintaining a blog is an incredibly important part of any marketing strategy. It draws attention to your services and increases brand awareness. Blogging is a means of sharing your expertise in your field and helps you build a loyal customer base. Quality content and SEO optimization are crucial to blogging success. However, once you have…
A cold email starts conversations. And conversations lead to successful business relationships. During social events, a salesperson will try to break the ice through conversation with strangers. Cold emails are the online version of this, and they are a surprisingly effective way of increasing your sales. By following these cold emailing tips, you can dramatically…
When it comes to perfecting your content marketing strategy, one of the most important factors is consistency. But you might find that you don’t have the time to be pumping out brand-new content every single day. Luckily, you don’t have to. Repurposing your older content can be a great way to keep your posting schedule…
WriterArmy is proud to be considered among the top marketing strategy agencies in the world. We’ve been working hard for nearly a decade to bring the best content marketing and content creation services to clients from around the world. Recently, we’ve received solid proof that our efforts are paying off. The WriterArmy team has recently…
Reaching your ideal audience and getting them to your website can be a complicated task, but one of the best ways to point people in the right direction is through the proper use of keywords. But how can you figure out which keywords are going to best suit your content and reach the highest number…
Whether or not your company already has a content marketing strategy, the new year presents a golden opportunity to make some changes. Content marketing is one of the most cost-effective ways to establish yourself as an industry authority, build an engaged and loyal audience, and spread the word about your business. If you’re looking to…
Content calendar is key to getting and sustaining the attention of your audience in an increasingly competitive digital space. But posting content is quite a bit more involved than you might think. You have to first come up with content ideas that are relevant and valuable to your target audience. You’ve got to decide what…
So, you’ve got a great content. You’re producing top-quality blogs and regularly updating your web page. All of this is for naught if you’re not receiving any traffic. Ultimately, all the great content you produce needs to be seen by someone for the effort to be worthwhile. How can you ensure this happens? The simple…
According to the Content Marketing Institute, most marketers don’t have a documented marketing strategy. Without a plan, the content you create will fail to consistently uphold your brand’s image and main messaging. In the field of healthcare, especially, consistency is incredibly important. You want clients to trust your brand, which requires building their confidence in…
Beginners and experts alike need a powerful content marketing strategy. For those new to the world of marketing, this should be the first thing on their to-do list. Even if you’re an experienced marketer, it doesn’t hurt to revisit your plan, ensuring it is relevant and up-to-date. What is a content marketing strategy? Simply put,…